/ performance data
Every number on this page is from live RentGain.AI and CollegeGain.AI campaigns, measured against published industry benchmarks. No projections, no averages of averages.
/ engagement
The numbers a CMO cares about: are people watching, clicking, and finishing what we put in front of them?
Across in-feed video and offer units. IAB display avg is 0.46%.
Verified renters watching brand video to completion, not skip-after-skip.
30s vertical creative. Wistia + Meta video benchmarks 2024.
Branded sends from in-app journeys. DMA Consumer Tracker 2023.
Post-engagement click-through to offer or product page.
Any meaningful action: tap, vote, save, redeem, share.
/ by channel
Video, surveys, cashback, game ads, push, subscriptions — measured the same way, against the same benchmarks.
KYC panel · 6-question average survey length.
Closed-loop offer · purchase verified in-platform.
Players re-entering a branded mini-game session.
Airship Mobile Engagement 2024 benchmark.
Recurly + ProfitWell SaaS 2024 benchmark.
30s vertical · CPCV vs. CTV programmatic average.
/ trust & safety
The numbers above only mean something because of how the audience is verified and how the platform is built.
Every account is identity-checked. No bots, no incentivized fraud, no spoofed devices.
Closed-loop platform. Impression, engagement, and conversion all happen on RentGain rails.
From engagement to conversion — no leakage to external landing pages.
Active brand partners running paid campaigns across renters and students today.
/ by cohort
Reach and engagement broken out by the audience buckets you can actually buy.
| Cohort | Monthly reach | CTR | Watch time | Convert rate |
|---|---|---|---|---|
| Renters · 25–44 · Top metros | 1.2M | 7.4% | 168s | 11.2% |
| Renters · 18–24 · Movers | 410K | 8.9% | 144s | 9.6% |
| Students · CollegeGain · Gen Z | 680K | 6.1% | 139s | 8.3% |
| Verified Households · Family decision-makers | 520K | 5.4% | 182s | 13.7% |
/ methodology
Same definitions the industry bodies use. No clever recalculation, no creative denominators.
Numbers refresh from live campaigns; we publish trailing 90-day medians, not best-day cherry picks.
RentGain numbers compared against published, peer-reviewed industry benchmarks listed in Sources.
Only counts seconds the screen was visible, sound on or off, on an authenticated device.
Engagement rewards are decoupled from outcomes. Users earn the same whether they click or not.
/ sources
/ put it to the test
No long sales cycle. Describe the campaign, pick the audience, watch the same metrics roll in for your brand.
